This campaign was such a great success, our clients asked for an extended cut for online. More zombies, more blood… more Bing!
Bravo Real Housewives
What’s bigger than the Titanic? The personalities on Real Housewives of Orange County of course! Bravo asked us to shoot the Real Housewives for a Titanic 3D integration.
Town House + entwine + Food
Food Network’s ad sales team won the CableFax Brand Integration Team of The Year for this Townhouse/Entwine Campaign. We strategized, developed and shot spots for FN Ad Sales integrating Food Network’s brand, Kellogg’s Town House products, entwine wines and FN’s product line from Kohl’s.
As part our ongoing work with the incredibly successful Character With A Cause franchise for USA, Nationwide came back again, renewing their integration deal for the second year.
As part of TLC’s 2011 Upfront presentation, we flew around the country in just a few days capturing all of the TLC talent in their unique environments. There were quite a few SkyMiles racked up on this job! We are quite proud at how consistent, yet diverse, the TLC talent presents in the final.
HGTV asked us to create a spot featuring the entire line of new HGTV Home products on an incredibly tight budget. Fortunately, they had plenty of product on hand, which they shipped to us in dozens of boxes. We photographed all the product and pitched this whimsical kaleidoscope, which maximized the product shown, and maximized the budget.
Show Open & Close
Thanks to our newest director, animation king Matthew Jenkins, and the Aqua Teen Hunger Force creators, our design and animation team was thrilled to be asked to become a part of cult-history.
The awesome folks at TLC asked us to pitch a strategy for incorporating Clorox’ newest Check-In for Checkups initiative with their popular TLC Family Series. We brought these beloved characters into a kid’s world to help deliver on all the goodwill supporting childhood health.
Essentially, we wrapped a :30 Home Depot spot with 2x:30 brand integration pieces. We thought this was a very successful way to integrate a general market campaign more authentically into programming, better targeting the HGTV Curb Appeal audience.
The Hershey Company is really an amazing organization. The folks at Hershey were extremely pleased with how we were able to explain their mission so simply through yet another spot in our USA Character With A Cause franchise.
Still in post-production, our work as Orbitz’ LGBT Agency was featured as part of their overall new brand message in Stuart Elliot’s Media Decoder today. We can’t wait to show you the great spots featuring Miss Richfield 1981! May 4, 2012, 3:12 PM In New Ad Campaign, Orbitz Comes Out as …
Town House + entwine + Food
Food Network’s ad sales team won the CableFax Brand Integration Team of The Year for this Townhouse/Entwine Campaign. We strategized, developed and shot spots for FN Ad Sales integrating Food Network’s brand, Kellogg’s Town House products, entwine wines and FN’s product line from Kohl’s.
We were invited to speak about Brand Integration in the US at the PromaxBDA Asia conference.
We were pleased to be featured in the NY Times article about our latest adventure, AMC + The Walking Dead + Microsoft Bing.
“I didn’t want to have to be in it,” Lucinda Williams says, describing her criteria for her first-ever music video.
Town House + entwine + Food
Food Network’s ad sales team won the CableFax Brand Integration Team of The Year for this Townhouse/Entwine Campaign. We strategized, developed and shot spots for FN Ad Sales integrating Food Network’s brand, Kellogg’s Town House products, entwine wines and FN’s product line from Kohl’s.
GRAMMY NOMINATED
We were asked to create the deliverables and marketing strategy for pop-diva comedienne Kathy Griffin’s holiday album. From the photo shoot, to the total package design, to the little pom-poms on the skimpy Santa suit, we delivered. The album debuted at #1 on iTunes and at #4 on the Top US Comedy Albums.
THE MARK AWARDS BRONZE WINNER
We have a great deal of experience with B2B branding, especially for ad sales. As a media company, you have to create a unique brand for all your sales efforts, which must integrate seamlessly with your consumer message. They cannot be the same, but they must live side-by-side. It’s an art form. Yeah, we do that.
PROMAX BDA BRONZE WINNER
We love the opportunity to do our jobs, and do good things. It’s part of our “make something good” mission. Our friends at Nick Jr. donated the license of Dora The Explorer and we helped them execute this campaign. The number of Trike-a-thons has increased exponentially… and we are grateful we got to help.
PROMAX BDA SILVER WINNER
When Fuse launched their series Rock and Roll Acid Test, we wanted to create a show open that really connected with the magic of music + science, and the distinct personalities behind the show.
PROMAX BDA BRONZE WINNER
We executed many aspects of Paige Davis’ TLC + Kodak integration, from launching various products, how-to web segments, to Trading Spaces integrated sweeps and even a billboard in Times Square. The challenge was to connect Paige’s persona of “fix it up diva” to picture-taking to deliver the value of both brands.
EMMY NOMINATED
Noggin came to us to create and produce a brand campaign to connect parents to the power of the preschool experience. This campaign aired as the principal brand campaign for their network for 3 years and was Nominated for an Emmy for Outstanding Promotional Campaign- Institutional.
