We teamed up with Bravo’s power-selling New York real estate agents to throw an open house for a very special listing.
We’ve been involved with many sweepstakes, but this integration between Stella Artois Cidre and Bravo’s Million Dollar Listing New York had some… unique features. We had to find the perfect plot of paradise near the Hamptons that matched the real giveaway location, then build a custom miniature fence to recreate the 20 square-foot picnic property from Stella’s multi-platform campaign. Thankfully, we were afforded gorgeous weather and amazing talent who really upped the ante of these vignettes, so much so that Stella rolled these spots out in New York taxicabs for the entire month of June – now that’s a successful showing.
