Kraft + Bravo
We teamed up again with our friends at Bravo to promote the launch of their exciting new digital content – Top Chef Home Edition.
Pitting two familiar Top Chefs against each other, we showed off the fun, competition-friendly site, where you can compete like your favorite Top Chefs with your friends anytime. TCHE’s partner, Kraft Recipe Makers, became the focal point of the competition, as we incorporated their product into the cooking challenge.
The resulting spot shows off the great chemistry between the competitors, the delicious ease of the Recipe Makers, and the beautiful design and use of the Top Chef Home Edition website on your tablet.