Southern Company + FitzCo
We joined forces with FitzCo to help Southern Company take a stand against racism in a statement piece featuring Black voices coming together to say “Enough is Enough.”
We worked closely with FitzCo to bring the powerful message behind this piece to life through a mix of custom shot footage and archival B-roll. The spot premiered during the PGA Tour Championship and drove viewers online to see how Southern Company is committed to ensuring racism has no place in their organization.