We partnered with AMC to remotely produce a double feature content takeover delving into the making of Godzilla and Wakefield with Bryan Cranston and Chris Ryan.
For Bryan Cranston’s long-awaited return to AMC, we created a short-form content series with The Ringer’s Chris Ryan about Bryan’s experience making Godzilla and Wakefield, which aired throughout a special back-to-back showing of the two movies. The stunt night was filled with promos, bumps, and opens followed by custom vignettes taking a deep dive into Bryan’s journey from Breaking Bad to starring in these films, what he looks for in characters, and some of his favorite memories from set.
To ensure a safe production footprint, our small crew set up camera, audio, and video conferencing for Bryan and Chris to communicate virtually from the safety of their own homes. Our creative team then directed the conversation remotely to guide the discussion.
