AT&T + The CW’s “Batwoman”
We partnered with AT&T and the stars of The CW’s Batwoman to give fans an exclusive behind-the-scenes look at the Batcave and the key crew members that bring the series to life.
We worked closely with The CW to create a social content series that was rolled out on Instagram, Facebook, and YouTube where it was devoured by Batwoman fans who wanted a deeper engagement with the show and characters they love.
We created 8 x :60 custom vignettes following Camrus Johnson and Nicole Kang around the Batcave for an unprecedented tour of the iconic set, Batsuit, Batbike, gadgets, and technology. We interviewed key crew members from the series who provided special looks and insights into the filmmaking process. As part of this new branded content franchise, our post team also helped capture BTS footage, boomerangs, selfies, and more 9:16 UGC Story content to release in tandem, as well as a custom title treatment and graphics package to bring it all together.
Details
Vancouver
- Creative
- Production
- Design
- Post