eBay + Google
YouTube creators Meghan Camarena, Christina Roki and Grant Sloan share their passions for collecting, gaming, fashion and cars on eBay.
We teamed up with Google and eBay to create a series of Creator Ads, featuring two popular YouTube channels as they share their journey of discovering things they love on eBay.
With a lean budget, we filmed in Los Angeles with pop-culture enthusiast and collector Meghan Camarena, and in Detroit with car renovation duo Christina and Grant. Our team managed every aspect of the process, from casting the creators and handling talent agreements to crafting optimized social copy and designing companion banner ads. This approach ensured the content was results-driven, boosting both views and brand consideration.