DISNEY “Brave” + TLC

Tune-in

"What Not To Wear"

"Behind-the-Scenes"

We teamed up with TLC and Disney for an entire week devoted to the release of Disney-Pixar’s new film, Brave.

This series of spots included a custom tune-in driving to a Sneak Peek Week full of snippets from Brave and season premieres of hit TLC shows, both new and returning.

We seamlessly integrated TLC’s new Red Door branding with Brave’s colorful cast of characters, giving viewers a unique, Brave-themed TLC experience every night of the week, with different looks at the animated feature Monday through Friday. Brave has grossed over $530 million worldwide since its release and won the Oscar for Animated Feature Film.

Details

WHAT WE DID:
  • Creative
    • Production
  • Design
  • Post
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