eBay + HGTV

"Style" Social Extension

"Table Setting Wrap" Social Extension

"Table Setting" On-Air Vignette

"Style" On-Air Vignette

"Cozy Space" On-Air Vignette

"Tree" On-Air Vignette

We supported eBay in launching a new holiday initiative through multi-platform branded content pieces with HGTV.

We collaborated with Ken and Anita Corsini from HGTV’s “Flip or Flop: Atlanta” to find the perfect blend of design aesthetics and modern style to decorate for the holidays using products available through eBay. As part of our strategy, we helped eBay reposition themselves to consumers as more than an auction platform by incorporating recognizable talent and valuable takeaways into our series of on-air vignettes and digital extensions that highlighted hundreds of unique products. After watching our branded content, viewers were able to shop the looks for each room on eBay.com, further deepening engagement and delivering on their marketing goals.

Details

DIRECTOR: Daniel Sattelmeyer
SHOOT LOCATION: Atlanta
WHAT WE DID:
  • Creative
  • Production
  • Design
  • Post
Related Projects
  • Playing with Fire + Food Network
    Playing with Fire + Food Network
    Brand Partnerships Celebrity Directed by Daniel Sattelmeyer Food Network Food/Beverage Paramount
  • Terminator + Discovery
    Terminator + Discovery
    Brand Partnerships Celebrity Directed by Daniel Sattelmeyer Paramount Real People
  • IHOP + A&E
    IHOP + A&E
    A+E Brand Partnerships Branded Series Celebrity Directed by Daniel Sattelmeyer Food/Beverage IHOP Real People Sweepstakes
  • Boost Mobile + ID
    Boost Mobile + ID
    Boost Mobile Brand Partnerships Celebrity Investigation Discovery

Start typing and press Enter to search

Bitnami