"Making of: Colors"


We supported two of the biggest brands on the planet for their content partnership with Jason Derulo leading up to the FIFA World Cup.

We can finally check the World Cup off our bucket list after helping FIFA and Coca-Cola create a music-driven branded content campaign featuring international sensation Jason Derulo. Within 24-hours of getting the footage, we worked closely with StudioNow to turn out various content pieces for Coca-Cola’s official launch of the song “Colors,” including a trailer, making of BTS, walk-and-talks, and teases showcasing Jason in the studio and at the exclusive launch event. We also helped take the social campaign global by creating a toolkit of assets enabling artists and influencers from 10 countries around the world to put their own unique cultural spin on the track after visiting with Jason in person during the event.


    • Creative
    • Production
    • Design
  • Post
Related Projects
  • Sherwin-Williams + A&E
    Sherwin-Williams + A&E
    A+E Celebrity Directed by Chris Hamilton Lifestyle Retail Sherwin-Williams
  • Mattress Firm + OWN
    Mattress Firm + OWN
    Award Winning Brand Partnerships Celebrity Directed by Janlataé Mullins OWN
  • MTN DEW + Discovery “Shark Week”
    MTN DEW + Discovery
    “Shark Week”
    Brand Partnerships Digital/Social Directed by Daniel Sattelmeyer Discovery Channel Discovery Communications Food/Beverage Lifestyle Mountain Dew
  • Wells Fargo + Food Network
    Wells Fargo + Food Network
    Brand Partnerships Celebrity Digital/Social Directed by Daniel Sattelmeyer Food Network Food/Beverage Lifestyle Wells Fargo