SONY “Ghostbusters” + Destination America

Tagged Tune-In

Sunday Teaser

Monday Teaser

Tuesday Teaser

Wednesday Teaser

Sneak Peek

If you need multi-platform theatrical branded content, who you gonna call?

In the spirit of Ghostbusters, we teamed up with three real ghost hunters from Destination America for a hair-raising integration to promote the highly-anticipated remake. To help conjure up this custom campaign, we did some hunting of our own for the perfect barbershop location in Atlanta to host the Ghost Brothers and interview them about their craziest paranormal experiences.

With one shoot day and a tight budget, we managed to create a huge amount of content to drive viewers to a special Ghostbusters Week on Destination America and market the movie to DA’s audience across social and digital platforms.


DIRECTOR: Janlataé Mullins
  • Creative
  • Production
  • Design
  • Post
Related Projects
  • Geico + Discovery
    Geico + Discovery
    Animal Planet Brand Partnerships Discovery Channel Discovery Communications Financial/Insurance Geico Investigation Discovery Lifestyle Motor Trend OWN Science Channel TLC
  • Woke + Hulu
    Woke + Hulu
    Celebrity Digital/Social Hulu Network Marketing
  • The Witches + HBO Max
    The Witches + HBO Max
    Brand Partnerships GFX/Animation HBO Max TBS Theatrical TNT Warner Bros.
  • Peacock + WILMORE
    Peacock + WILMORE
    Celebrity Network Marketing Peacock