Food Network’s Tregaye Fraser gets us ready for year-round cooking and entertaining with Kohl’s.
We gave viewers inspiration for their winter, spring, and summer entertaining with a multi-platform branded content campaign from Food Network and Kohl’s. We created custom vignettes and Instagram Stories featuring Chef Tregaye making some of her favorite recipes that reached audiences across linear and social. In addition to the talent-driven spots, we produced separate how-to creative on the same shoot day with a different recipe for social, as well as stills photography for a print campaign to round out the partnership.
