TLC Fun Facts Campaign

Cotton

Quaker

Hershey's #1

Scott #1

Scott #2

Arby's

GE

Pure Michigan

Yoplait

Hershey's #2

Scott's Naturals

Mitsubishi

Norwegian Cruise Line

Carrabba's

Budweiser Select 55

If you give people something to talk about, they might just talk about it.

Each spot features a “water cooler worthy” bit of info about an advertiser’s brand or product. The idea behind these Fun Facts is to inspire advertisers to share little-known tidbits about life as it relates to their products. One step beyond the brief… to that place of urban trivia.

From a business stand-point, this helped the Ad Sales team create much more value for typically lower-valued billboard time… and helped this on-going campaign garner its awards.

Details

WHAT WE DID:
  • Creative
    • Production
  • Design
  • Post

Awards:

  • GOLD PROMAXBDA
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