YouTube creators Jeanine Amapola, Beth Jones, and Makayla Lysiak show off their Fall style for home, fashion, and beauty with Walmart.
We teamed up again with Google and Walmart to produce a series of Creator Ads featuring three fashion, beauty, and style influencers as they give their homes, closets, and faces a Fall makeover. These videos aligned with Walmart’s “Now Trending” campaign, showing viewers the surprising array of fashion, beauty, and home decor products available through Walmart.
Beth shared her top Fall fashion trends with denim, Makayla gave us her everyday Fall makeup go-to along with a Glampire Chic look perfect for a Halloween party, and Jeanine showed us how she transformed her space into a cozy reading nook.
We worked to cast each influencer and manage the talent deals, create optimized social copy and companion banner ads, and compile the data with Google for results-driven content that increased views and purchase intent.
